Basic HTML Version
Veronica Mars
© 2005 Warner Bros.
Television
name. In the videos, actors explain complex
world issues like the crisis in Syria to children
in simple terms. Readers are encouraged
to continue the conversation by uploading
response videos.
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The next 12 months will see an evolution
in the way audiences interact with and
access film and TV content across devices.
'Perceptive media' is the next big buzz term,
referring to content that tailors itself to the
individual watching. In the UK, the BBC is
already experimenting with this concept by
using a listener’s location to tailor the content
of radio programmes. US computer-chip giant
Intel is reportedly developing a set-top box for
its new virtual TV service that can distinguish
who is watching and target relevant ads
to them.
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The Brand Of Me
Case Studies/Drivers/Influencers